Better, Not Faster: Natalia Edde on the Judgement AI Can’t Scale
Better, Not Faster: Natalia Edde on the Judgement AI Can’t Scale Índice Every conversation about AI and communication tends to begin in the same place: speed. How much faster a team can work, how much more it can produce, how quickly a blank page becomes a campaign. It is the promise printed on every tool. […]
Are We Even Connecting? Monika Morgan on What Happens When AI Talks to AI
Are We Even Connecting? Monika Morgan on What Happens When AI Talks to AI Índice There are questions that arrive quietly in the middle of a conversation and refuse to leave. Monika Morgan offered one of those during our interview. She was describing something she hears increasingly from clients, a pattern that has become so […]
Trust is Not a Campaign: Paulina Stachnik on What Communication Actually Builds
Trust is Not a Campaign: Paulina Stachnik on What Communication Actually Builds Índice There are conversations that remind you why you chose this profession. My conversation with Paulina Stachnik was one of them. Paulina is a strategic communications, digital marketing leader, TEDx speaker with more than ten years of experience working with purpose-driven organisations across […]
When Deliverables Became Our Identity
When Deliverables Became Our Identity Índice How Internal Communication taught organisations to value its outputs more than its contribution. At some point during my time building internal communication at SimpliRoute, I stopped and asked myself a question I had been avoiding. If this function disappeared tomorrow, what would the organisation actually lose? Not the newsletter. […]
Mette Krogh: When Communication Stops Behaving Like a Function
Mette Krogh: When Communication Stops Behaving Like a Function Índice The illusion of order Copenhagen has a way of making organisational life look deceptively calm. The language is measured. Hierarchies feel lighter. Trust is often described as infrastructure rather than aspiration. From the outside, it is easy to assume that communication inside these environments must […]
Kristina Siraeva: Where Leadership Communication Actually Happens
Kristina Siraeva: Where Leadership Communication Actually Happens Índice There is a moment in every organisation where communication stops being something you design and starts being something people either feel or don’t. That moment rarely sits in a campaign, a channel or a perfectly structured message. It happens somewhere much closer to people. In how leaders […]
AI literacy as organisational capability
AI literacy is becoming organisational infrastructure Índice There is a moment most organisations have probably already lived through, even if they have not named it yet. A team completes an AI training session. People leave with new skills, a better sense of what the tools can do, maybe even some excitement about the possibilities. A […]
Sara Miller: AI Adoption Doesn’t Need a New Mindset. It Needs a New Mindstate.
Sara Miller: AI Adoption Doesn’t Need a New Mindset. It Needs a New Mindstate. Índice Some conversations stay with you not for what was said, but for how it reframes everything you thought you knew. My conversation with Sara Miller was one of those. Sara spent the past six years leading a communications team at […]
AI adoption is not a technology problem. It’s a communication failure.
AI adoption is not a technology problem. It’s a communication failure. Índice Across organisations, the same pattern keeps showing up: AI tools are being deployed. Licenses are approved. Pilots are launched. Training sessions fill up the calendar. Dashboards are built to track usage. And still, something is not working the way leaders expected. The gap between […]
The Interpretation Layer
The Interpretation Layer AI surfaces signals. Communication creates meaning. Índice Some conversations confirm what you already believe about your discipline. Others expand it. My conversation with Sam Drexler did both. Sam has spent the past six years at Google advising leaders on executive and internal communications, currently working on transformation initiatives connected to the future […]