Your organisation has two AI strategies. It only knows about one
Your organisation has two AI strategies. It only knows about one Índice Somewhere in your organisation right now, there is a meeting happening where someone is presenting the AI roadmap. Approved tools. Governance frameworks. Rollout timelines. A carefully constructed plan for how artificial intelligence will be integrated into how the organisation works. And somewhere else […]
La IA que la empresa controla no es la que sus empleados están usando
La IA que la empresa controla no es la que sus empleados están usando Índice Imagina esta escena. Una reunión de equipo. El director hace una pregunta compleja sobre una decisión que hay que tomar esta semana. Antes de que alguien responda, dos personas ya tienen el teléfono en la mano. No están distraídas. Están […]
The Interpretation Layer
The Interpretation Layer AI surfaces signals. Communication creates meaning. Índice Some conversations confirm what you already believe about your discipline. Others expand it. My conversation with Sam Drexler did both. Sam has spent the past six years at Google advising leaders on executive and internal communications, currently working on transformation initiatives connected to the future […]
The Most Important AI Skill in Organisations Is Sensemaking
The Most Important AI Skill in Organisations Is Sensemaking Índice Technology moves fast. Organisational understanding determines whether that speed creates value. The Conversation That Actually Matters In recent months, most discussions around artificial intelligence have focused on tools. New platforms. More advanced models. Better prompts. Faster automation. All of that matters. AI is already embedded […]
Augmented Storytelling: AI and Internal Comms in the Making of Purposeful Narratives
Augmented Storytelling: AI and Internal Comms in the Making of Purposeful Narratives Índice The new narrative battlefield Storytelling has always been the emotional core of Internal Communication, the bridge that connects purpose, culture, and action. But the rise of Generative AI has redrawn that landscape. Today, AI can draft a speech in seconds, prototype campaigns, […]
Train It or Lose It: Why Internal Comms Must Teach AI to Speak the Language of Culture
Train It or Lose It: Why Internal Comms Must Teach AI to Speak the Language of Culture Índice Inside every organization, AI is already learning how to talk. It’s processing onboarding materials, policy documents, FAQs, emails, feeding on tone, phrasing, and patterns of authority. Every upload, every prompt, every automated answer is a micro-lesson about […]